If you promote your short term rental (STR) online, you need somewhere guests can book directly. Booking platforms can help people discover your accommodation, but your own website gives you a booking channel you can promote under your own brand.
Every social media post can point guests towards your property. Make sure it also gives them a clear next step: check availability and book directly.
Stop Sending Your Social Media Visitors to Competing Properties
You invest time in photographs, videos and posts. When you send interested visitors to a marketplace, they can browse other properties as well as yours.
Your own direct booking website puts your accommodation at the centre of their attention. Guests can see your photographs, read the details, find your location and make a booking in one place.
Wherever Your Property Is Based, Start Building Your Own Booking Channel
A city apartment, a countryside holiday let, a short stay studio or a beach villa abroad—the principle is the same. Every host should have their own website so guests have the option to book directly.
SHANCO Agency can build your website wherever your property is located. Your location does not change the value of having a clear booking link to share with potential guests.
Reduce Booking Commissions and Keep More From Each Stay
Direct bookings avoid marketplace booking commissions on those reservations. They also give returning guests a straightforward way to find you and book again.
Payment processing fees and website running costs still apply. But an independent booking channel can reduce your reliance on platforms that charge a percentage of each stay.
Get a Website From as Little as £199 With SHANCO Agency—As Little as One Night’s Stay
A small, SEO-optimised direct booking website starts from as little as £199. If your nightly rate is £199 or more, the starting build price is no more than the cost of one night’s stay.
You do not need a complicated website. You need a professional place to show your property and help guests book.
The final quote depends on scope. Confirm hosting, domain and ongoing costs when requesting your quote. iCal updates periodically; availability still needs monitoring. SEO does not guarantee rankings.
Choose SHANCO Agency: A Website Build, Not a Share of Your Rental Income
Property managers and co-hosts can provide valuable operational support. Booking platforms can bring exposure. Their services often involve management fees or a percentage of bookings.
If you need a website, you should not have to appoint a property manager or give away a share of your rental income to get one.
SHANCO Agency’s role is to build your website. We have no ulterior interest in monetising your property through a share of your bookings. You pay for the agreed website service; we do not take a booking commission for that service.
You stay in control of your pricing, your property and your guest relationships.
Make your next post count
Share your link.
Give guests a way to book.
Social media → Your website → Direct booking
We Build It. You Share the Link—Starting Today
SHANCO Agency handles the website build. Your main promotional task is to keep sharing your website link on social media.
Put it in your Instagram bio, Facebook page and other profiles. Include it in posts about your property, nearby attractions and available dates. Use a clear call to action: “Check availability and book directly through our website.”
A website needs promotion to attract visitors. Consistent link sharing gives the interest you generate a direct route to a booking.
Coming: 0% Booking Commission for High-Standard, Guest-Ready Properties
SHANCO Agency is working with a platform that will offer 0% booking commission, with one payment each year instead of commission on each booking.
The platform will be exclusively for high-standard, guest-ready properties. For suitable hosts, it will offer another route to guests without a platform commission on every stay.
Give Your Next Guest a Direct Way to Book
Start building your own booking channel. Get a small, SEO-optimised website with iCal, maps and online payments from as little as £199.